Overview of the major donor fundraising (for beginners)

This event is for ADCH members only

Are you looking to diversify your income streams? Join us on 22 September as Beth Upton, Founder of Money Tree Fundraising, provides an overview of major donor fundraising for beginners.  

A major donor is an individual who makes a gift that has a significant impact on the work of a fundraising organisation. There is no set threshold for what a ‘major gift’ is – for some organisations it might be £500 for others it might be £10,000 and it can be money given over time, rather than just a one-off donation.  

When you know who to approach, what to approach them with and how to do it well, major donor fundraising will provide you with a step change in your fundraising income. Beth will be talking attendees through the steps to get there. 

Beth founded Money Tree Fundraising in 2010, having had a career in fundraising since 2002. In that time, she has raised multi-millions for the causes for which she has worked. She was named a top fundraiser aged under 35 in 2014 and in 2015 Money Tree Fundraising was awarded Best Strategic/Fundraising Consultancy by the Institute of Fundraising. She was Chair of the Institute of Fundraising South East and London region until 2017 and sat on the Institute of Fundraising Standards Committee until 2016. In 2018 she was honoured to be made a Fellow of the Institute of Fundraising and was named one of the most influential people in fundraising in a poll run by Fundraising magazine.  

Hosted by: Beth Upton, Money Tree Fundraising

To book your place please register here